Openings for Digital Marketing Manager |

Location: Bangalore
Department: Marketing & Business Development
Experience Level: 5+ Years.
Job Type: Full-Time

Job Description:

You will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, lead generation, and customer engagement. You will lead a team of marketing professionals and collaborate with cross-functional teams to achieve organizational goals.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to achieve business objectives.
• Conduct market research to identify trends, opportunities, and competitive landscape.
• Lead and inspire a high-Performing marketing team.
• Provide guidance, mentorship, and professional development opportunities for team members.
• Oversee the creation and execution of integrated marketing campaigns across various channels (Digital, social media, Traditional)
• Monitor and Analyze campaign performance metrics, adjusting strategies as needed for optimal results.
• Ensure consistent brand messaging and positioning across all marketing efforts.
• Collaborate with design and content teams to maintain brand integrity.
• Develop and implement digital marketing strategies, including SEO, SEM, email marketing, and social media.
• Stay informed about digital marketing trends and technologies to keep the organization at the forefront of industry best practices.
• Utilize data and analytics to measure the effectiveness of marketing initiatives.
• Generate regular reports to demonstrate ROI and provide insights for continuous improvement.
• Collaborate with sales, product, and other departments to align marketing efforts with overall business goals.
• Ensure seamless communication and coordination between teams.

Qualification:

• Bachelor’s degree in marketing, Business, or a related field;
• Proven experience in a SME marketing role with a track record of successful campaign management and team leadership.
• Strong understanding of digital marketing, SEO, and social media strategies.
• Excellent analytical, organizational, and project management skills.
• Effective communication and interpersonal skills.
• Creative thinking and problem-solving ability.
• Ability to thrive in a fast-paced, dynamic environment.